Ok so let’s actually talk about foundation this time.
Finding a foundation is often a struggle for the everyday woman. Hell, I’ve been on the hunt for the perfect one for myself for years. Does it even exist? Who knows...
First of all, the most important thing in finding the best foundation is determining your skin type, are you dry? Oily? Breakout prone? Aging? For example, a silicone based foundation is not going to be as long lasting on oily skin. I find that the longest lasting foundations are not very appealing on dryer skin. Something that looks great on youthful skin may not be the best fit for the aging woman. Once you know your skin type, you need to figure out what type of coverage you’re looking for. Do you want something sheer with minimal coverage to help gently even out your complexion? Or do you have a lot of redness and discoloration that needs a heavier coverage? What about finish.. do you prefer a fresh Dewey look, or a matte look?
Once you figure out the answer to those questions, finding your most suitable foundation will be much easier. It’s also important to note that some foundations have different intended purposes. For example, the foundation I wear everyday is totally different that what I would use on myself or a client if photos are going to be taken. Most of the foundations in my kit are formulated to translate on film and HD photography, however are a bit heavy for everyday wear
Not every foundation is meant for every skin type, but if you need recommendations please reach out!
I have extremely sensitive, blotchy red skin, suffer from breakouts often, and am an oil slick. As I stated in the first part of this blogpost, I’m working everyday to better my skin. It hasn’t been easy to find a foundation that’ll last on my skin type gentle enough for everyday wear, but I’ll share some of my favorites below and the techniques I use to apply each.
IT Cosmetics CC cream. ($39 at ulta)
My favorite go to winter foundation. (Well it’s really more like a fuller coverage tinted moisturizer). It evens out my complexion perfectly, without clogging my pores or breaking me out. It is actually one of the very few foundations on the market that doesn’t contain any comedogenic ingredients. Comedogenic ingredients are any ingredients that are pore clogging. Be careful because it has become trendy to sell non comedogenic products and people often confuse organic with non comedogenic. A lot of all natural ingredients such as coconut oil for example are very high on the comedogenic scale and extremely pore clogging. In addition to being a very nice coverage and gentle on my skin, it’s also super moisturizing, which is great because my winter skin tends to be drier. I love to bounce this product into my skin using A damp beauty blender, and I set it with either the makeup forever HD translucent powder or the Hourglass veil powder.
Estee Lauder Double Wear Foundation ($42 ultra)
This is my go to Summer foundation. On the days you feel like your makeup is going to melt off your face, this is the holy grail. This makeup is so long lasting it literally won’t budge for 18+ hours. Because this foundation is so long lasting, it is very drying, so I make sure to moisturize very well prior to application and I use it only in the Summer. I apply with a damp beauty blender and only use setting powder on my T zone with this one.
RCMA foundation ($23 camera ready cosmetics)
This is one of my go-to kit foundations. This is a highly pigmented wax based cream foundation. It has an amazing span of coverage ranging from minimal to extremely full coverage. The finish is absolutely gorgeous and it feels like second skin. It photographs beautifuly, I use it almost exclusively on clients. It works well on almost all skin types. I like to buff this into the skin using a flat top brush, and then finish with a setting powder.
I hope this helped make you feel more confident choosing a foundation, I’m always available to answer questions and make product recommendations!